Harvest Ridge Winery, a local vineyard with rich history and even richer wine, approached Shiny with a request to revamp their collection of 20+ wines. They wanted wines that could grab their range of audience, while also speaking to each unique wine type.

The wine bottle refresh undertaken by our creative agency not only breathed new life into Harvest Ridge’s packaging, but also strengthened its position in a competitive market. By thoughtfully blending tradition with modernity, we successfully curated a design system that resonated with both long-standing patrons and a new generation of wine lovers. Even with the variety of types and flavors, the anchor of the logomark bridges each wine together.

CCO: Shannon Stevens (fun fact: Shannon completely revamped the logo you see here on the right!)